Pamela Necoechea, the owner of Gotcha Covered of West Fort Worth, brings a dynamic background in sales, rehabilitation science and experience as a bilingual mortgage loan officer and broker. Inspired by her passion for home design and a long-standing dream of entrepreneurship, Pamela set out to build something meaningful through her business.
Franchising offered the perfect opportunity, merging the strength of an established brand with the freedom to express her creativity. Pamela’s love for window treatments comes from their ability to transform spaces, blending style and function to reflect each client’s unique taste. Additionally, her background in Rehabilitation Science has heightened her commitment to incorporating motorization into her designs. This focus on motorized window treatments helps increase accessibility and independence for individuals with disabilities, ensuring their homes are not only beautiful but also functional and accommodating.
Pamela has lived in the DFW area for five years and loves its vibrant atmosphere, from quirky local events to the state fair. She enjoys exploring new restaurants, food trucks, and the Stockyards. In her free time, she can be found practicing yoga, paddle boarding, visiting farmers' markets, or attending concerts and sports events.
For Pamela, owning Gotcha Covered means embracing the challenge of stepping out of her comfort zone and building a legacy through hard work and creativity. She is dedicated to crafting personalized designs that turn houses into homes and hopes to one day pass this venture on to her future children.
